Broadcast Critique

Watching the news was a lot more different for me than it has ever been considering it has been a while since I last watched it. I think I felt that way because since I have been at Liberty, I have not had the time to sit and watch the news. Being in college really puts you in a bubble that can keep you unaware of what is happening in the real world. This made me view the news in a whole different way.

                I watched channel 7’s (CBS) broadcast and was intrigued right away by the quality of the broadcast. The episode began by addressing the riots that are taking place in Baltimore. I think this was the best way possible to start out considering it is such a big deal and everyone is wondering what is happening in Baltimore during this tragic time.

                The episode continued on with the national news by addressing the earthquake that occurred in Nepal. I thought that this information was needed considering it is hard for a lot of us to grasp what is happening on the other side of the world here in Virginia. The station did an interview with an immigrant from Nepal to make the story more personal.

                This broadcast proceeded to inform viewers on matters of the local level, starting with the weather. I thought the weather was done very well. The visuals were very easy to understand and the weather was covered for this whole area of Virginia. More small, local issues and stories were discussed and they were very well done.

                Overall, the audio and visuals were very good in my opinion. At times I thought that there was a little too much happening on the screen and too many effects, but for the most part there was not too much to where I could not pay attention to what was happening.

                I also thought that the timeliness was very good as well. All of the topics discussed were very up to date and relevant to what is happening locally and globally.

                The information that was presented in this broadcast was great in my opinion. I thought that this station kept an unbiased view and most everything was covered for each story.

                Channel 7’s broadcast was overall as good broadcast and I would most certainly watch this channel’s news again. Watching the news can really open one’s eyes to what is happening around them.   

8.1 & 8.2

Basketball Death

 This morning Central High School student, Todd White, collapsed in the middle of basketball practice. White was taken to Central Valley Memorial Hospital where we has pronounced dead a short time later, after several attempts to revive him. An autopsy will be performed later today, however White had no known illnesses. White was only a freshman. 

Energy Plan

The Secretary of Interior, Grace Green announced an exciting new energy plan at the Western Governor’s Conference in Salt Lake City. The eight hundred million dollar plan intends to cut surface mining, but make licensing for new nuclear power plants easier. Green calls for this to be a five-year program. Green believes this plan is a way to lower dependence on overseas oil and also make America more environmentally friendly.

Faculty Death

Beloved faculty member, Elizabeth Billson passed away after fighting cancer for nearly 10 years. Billson has been teaching with us for 36 years. Almost 10,000 future teachers were taught under Professor Billson during her teaching career. Last year the university awarded Billson with the “Outstanding Professor” award. Many will miss Billson and the university is thankful to have had her teach and touch so many students.

Wreck
Yesterday evening a collision between two trucks on I-59 caused a heavy traffic jam for many travelers. Both drivers are reported
 unhurt, but considered for speeding and reckless driving. This wreck caused the road to be blocked from both directions for nearly 45 minutes. One of the trucks was carrying fuel that spilled, causing the highway to be very slick from the oil. The other truck caused lost almost ten thousand dollars worth of food after items thawed because of the wreck.

News Release

For more information contact
Job Stanley
Mountain East Medical Center
(123) 456 7890
jstanley38@liberty.edu

For release after 10 a.m.
Friday, Oct. 13

MOUNTAIN EAST MEDICAL CENTER HIRES NEW HEAD OF PURCHASING DEPARTMENT

Mountain East Medical Center announced that they have hired Johnny Toler as the new head of the purchasing department after the former head of purchasing, Bob Wilkinson, decided to resign.

Bob Wilkinson started working with the hospital in 1975. He previously worked in a rural hospital as the purchasing chief. 

Harry Illscott, who is the hospital's administrator, said, “Bob’s abilities will be greatly missed at this hospital, but I know that Johnny Toler is a person we can all depend on to do whatever is necessary to keep his department going. I have great faith in him and in this hospital.”

Toler is most certainly fit for the job. He has worked in pharmacy and started working at the medical center 13 years ago. He began as an assistant druggist in the pharmacy and has been working his way up since he first began.

Toler is well trained and excited to start the job. “This hospital means a great deal to me and my family, and I will give my best efforts to making our purchasing department the best. I learned from a fine man—Bob Wikinson—and I hope I can continue to build on the foundation he established,” Toler said.

Since 1970, Mountain East Medical Center continues to provide excellence in the medical field. For more information on Mountain East Medical Center, please call (555) 556-5555 or visit www.moutaineastmedical.com

Ad Project

Ad Subject: The Vue at Liberty Mountain

Ad Problem: This complex is new and not many people know about this new location.

Product Characteristics: 

• Brand new/ the complex is opening up this fall
• The complex is for students only
• The lease is split up individually 
• The is a shuttle that runs to Liberty's campus
• Each apartment is fully furnished 
• There is a heated pool and common areas for students to relax
• There is 16,000 sq/ft. clubhouse for students to enjoy their free time in
• There are 1, 2, 3, and 4 bedroom units 

Advertising objective: Let students know that there is a brand new apartment complex opening close to campus that is incredibly nice and convenient.

Target Market: Students that attend Liberty University and are looking for a nice, new place to live next semester.

Competition: Apartment complexes all around Liberty that are looking for students to live in their apartments.

Statement of benefit or appeal:

• Close to campus and easy to get to
• Only students can live there
• The complex is brand new
• It is a very nice complex in a beautiful area

Creative theme: 

• Easy living for students

Supportive Selling Points:

• Very nice facility for students to enjoy
• Easy to access for students traveling back and forth to campus each day 

The Vue apartment complex on Liberty Mountain is an obvious choice for students in need of housing for next semester. The complex in conveniently close to campus and shuttles will be accessible for students who cannot drive to campus. The complex has very nice benefits for students including a heated pool, common areas, and a very large clubhouse for students to enjoy in their free time. The Vue on Liberty Mountain is brand new and is an incredibly nice place to live for college students. The housing is affordable for all college students and well worth the price. Living at the Vue can completely change the college experience for all college students looking for a new place to live. One could find it very difficult to discover any flaws with living at the Vue on Liberty Mountain.

Word Count: 350

 

The Persuaders

The Persuaders 

"The Persuaders" is most certainly an eye-opening documentary. I never would have imagined that companies put that much effort into each advertisement or how hard it is to make something appeal to people.

I find it very interesting how companies use emotion to grab the attention of each viewer. As soon as I thought about it, I realized how easy it works to pull the heartstrings of viewers just to get them to buy their product or donate to them.

ASPCA does a great job of using emotion to get people to donate to their organization. And now everyone knows about their commercials because they work so well.

"The Persuaders" discussed many other forms of advertisements. The documentary mentioned how the way advertisements are made are constantly changing and how more and more people are seeing the ads on TV people are able to skip them now.

Because most people are not watching TV commercials anymore companies have started placing their products in the shows and movies. I think that this idea is genius because most people are not watching commercials and now they are seeing products in their favorite shows.

This documentary opened my eyes to many different ways to appeal to the masses and "The Persuaders" had some great points such as:

• Everywhere we look, we see advertisements. We cannot escape companies attempts to pitch their products to us. Ads are in our favorite shows, all over the internet, and everywhere in between.
• The usage of words is incredibly important. Using a wrong word can change the way a person looks at the company. And using the right words can turn a person on to a company.
• Advertisements are continually changing and every company is looking for new ways to appeal to people. Companies have to be very creative when thinking of ways to pitch their products.

On my honor, I watched "The Persuaders" in its entirety.

Pop Culture

 

Lady Gaga Has Faith in Taylor Swift's Love Life, Assures Her ''Prince Charming Will Come''

Starting with a compliment from Taylor to Gaga, Gaga would soon return a compliment in a short, back-and-forth social media love fest between the two. Gaga told Taylor that she would someday find her prince charming after Taylor bragged on Gaga's life. 

Nicki Minaj and Meek Mill Go on Dinner Date, Hold Hands in Instagram Pic: Are They Officially Together?

The two talented rappers were spotted holding hands outside of Katsuya restaurant. Minaj and Meek are doing very little to hide their relationship from the public considering they posted a picture on Instagram of themselves. Surely these two will continue to keep everyone up to date on their new relationship.

Kanye West Lectures Oxford Students: If I Can Remove My Ego, I Think There's Hope For Everyone—and More Yeezy Gems!

Kanye West recently traveled to the United Kingdom to lecture to students at the prestigious Oxford University. Kanye touched on everything from art to his own ego. Needless to say, this had to be a very interesting lecture.

Myspace

Myspace was, for three years, the largest social networking site on the planet. From 2005 to 2008 Myspace took over the internet and helped pioneer the social media movement the we live in today.

Myspace originated as just a profile-based social media that allowed people to express themselves through how the would personalize their profile and interact with other people around the globe.

Myspace has changed a lot since its beginning. It was sold to Justin Timberlake how had an idea on how to change it and bring Myspace back to life. Timberlake decided to change it into a music-based social media.

The new Myspace allows people to discover new music with ease and still be able to have a personal profile and keep in contact with friends who are still on the website.

Social media is growing every single day and though Myspace is struggling to survive nowadays, the once dominant website still has its perks.

CNA- Sports

Thompson, Harden to start All-Star

James Harden, Klay Thompson, and Dirk Nowitzki have all recently been named starters in this weekend's all star game. Not one of these players expected to start after the line-ups were first announced, but due to three different injuries on three different starters, Harden, Thompson, and Nowitzki will all find a lot more playing time this weekend. 

Embracing past, LeBron grips bright future

LeBron and his Cavaliers took on the Miami Heat last for the second time this season last night in Cleveland. With the Heat being LeBron's former team, he got to see some familiar faces last night. The Cavaliers ended up winning by 20 with LeBron scoring just 18 of their 113 points.

Former Ravens RB Lewis auctions off gift Super Bowl ring

Former Baltimore Ravens running back Jamal Lewis auctioned off his Super Bowl ring for a winning bid of $50,820 on Gold Auctions. The Ravens commented saying that Jamal was having money issues and needed to sell the ring as a result, and they are OK with this decision. The ring was from the Super Bowl win in 2012 against San Francisco. 

6.3

Chicken Truck Crash Leads to an Inconvenient Pile-Up 

 Monday at 6 p.m., an accident involving a semi-truck transporting chickens caused an 11-car pileup at the corner of McFarland and 15th St.

Sergeant John Jones says the crash occurred as a result from Jeff Johnson, a driver out of Alberta City, making an illegal left turn.  Twenty-five people were involved in the accident and police say as many as 300 suffered.

Twenty-three people involved with the accident walked away with only bruises. The truck driver and one other driver have been hospitalized, but are in good condition. Johnson, who was the semi-truck driver, has bruising and a possible broken ankle and the other hospitalized person has a slight concussion but in good condition.

Jones says, “It was the biggest pile-up I’ve ever seen. Lots and lots of smashed bumpers but the worst part was the screams of the chickens. Those things sure do make a lotta noise, you know.”

Police say the 12 cars involved have minor damage. At least 30 chickens are dead; Jones commented about the hefty amount of smashed eggs, “It was so hot out there I thought we might have fried eggs for dinner.” However, 40 chickens seen as very valuable and insured for $10 each remain missing.

A chicken company executive, pres. Carlton Fitzsimmons, asks that if chickens are found they be returned to Alabama Poultry, Inc. These chickens are considered very valuable as they supply eggs to IGA stores across the south. According to Fitzsimmons the dead and missing chickens are worth over $700.

CNA: World News

Conrad Hilton charged with assaulting flight attendants, who cuffed him on plane

Conrad Hilton, the youngest of the famous Hilton family, caused quite a bit of trouble on his recent flight from London to Los Angles. Hilton was accused of verbally and physically harming fellow attendants on this plane ride. Hilton will now have to face the consequences of his harmful actions.

Johnny Depp & Amber Heard Are Married!

Three years into their relationship, Depp and Heard have decided to tie the knot. The couple has been engaged since January 2014 and finally had their quiet wedding this weekend in the Bahamas.

 
Shooting reported at High School in Maryland

During a high school basketball game in Fredrick, Maryland, two students were shot. Officers still do not know who the offenders are or the identity of the students who were shot, but they are just beginning their investigation.  

3.7, 3.8

3.7

1. The 25-year-old man wept as he left Hattiesburg, Mississippi.
2. This November 10 will mark our anniversary.
3. Don't park the car on Rodeo Drive. Instead, park it at 12 Davies Street.
4. They spent $130 to buy a new set of nose rings.
5. Smoots moved to the north because the people are so nice there.
6. At 7 p.m. this evening, the rodeo will begin in the town square.
7. Yesterday, the terrorists blew up their home at 123 Melrose Street.
8. Twenty-two seamstresses were needed to mend the prom dress.
9. About five percent of the professors have lost their hair.
10. After two feet of snow fell at his home in Columbus, Ohio, Jones decided to leave.
11. Miss Smith bet $50 that her brother weighed more than a 1964 Chevy.
12. Guy Reel, the Gov. of California, set his trailer on fire on September 1.
13. A fire began at 3325 McDonald Drive when an oven full of rutabagas exploded.
14. During the 1970's, everyone everyone wore bell-bottom blue jeans to church.

3.8

1. In August 1985, Davies rented a rutabaga stand in Augusta, Georgia.
2. Pomerantz tied the beehive to Sen. Gramm's cowboy hat.
3. About 1200 Easter rabbits were killed in the explosion of Big Dave's Bunny Warehouse, located at 2525 Hackensack Drive.
4. In the 1980's Davies left the midwest and moved to the Loire Valley in France.
5. Smoots brought two cups of coffee to the governor.
6. About eight percent of the cantaloupes have been stuffed with rutabagas.
7. Jones bet $40 that his roommate had hidden the sandwich.
8. The three university professors share a house at 613 25th Avenue.
9. After two feet of snow fell at his home in Columbus, Ohio, Davies decided to leave the midwest and move to the south.
10. On December 11, all classes will be cancelled.
11. Yesterday morning, the mayor skipped her aerobics class.
12. Davies drove 2,000,000 miles in his old Toyota Corolla before it blew up.
13. Dr. Kildare said he had filed a malpractice suit against Marcus Welby.
14. At 8 p.m. in the evening, Gov. Jim Guy Tucker of Arkansas will give a short speech in front of the Gorgas Library

Jerry Falwell Jr. Interview

The interview is about the behind-the-scenes life of Jerry Falwell Jr. I want to show Liberty students what he is like when he is not on the stage. Students are interested in his personal life and the deserve to get a glimpse of his everyday life.
To receive this information, I would schedule an interview with Falwell Jr. I would also interview his closest friends and his family. I would want to spend a day shadowing him as well.

1. What time do you usually start your day?
2. Is there any certain way you mentally prepare yourself for each day?
3. Is it hard to find time to spend with your family?
4. How does your relationship with God affect your business?
5. What is your favorite part of every day?
6. Do you ever feel like you have to live up to your father's legacy?
7. Are you happy with the job you have right now?
8. Do you see any big changes coming to Liberty soon?
9. What are some ways you think you could better this university?
10. How do you cope with all the pressure on your shoulders?

3.4,3.5,3.6

3.4

1. The Department of Defense is about to propose a new missile system.

2. The ECC, hitchhiker, $3, 4 million

3. The three most important people in his life are his wife, son and mother.

4. part-time, 10-year-old child, 5 P.M., 5300

5. The Cardinals won the last game of the World Series, 7-5.

6. spring (season), fall (season), south (point on compass), South (region)

7. Nov 15, the last day of February, March 16

8. 13 people travelled to Austin, Texas for the rally,

9. He had 10 cents left in his pocket,

10. homemade, well-known, Italian American, questionnaire

3.5

1. The U.S. is sometimes not the best market for U.S. products.

2. Circle the correct form:

            upward

            British Labour Party

            Riverside Avenue

            cupsful

           eyeing

3. The Republican Party differed from the Democratic Party many times during the debate.

4. Dr. John Smith and Dr. Mary Wilson performed the operations.

5. Circle the correct form:

            goodwill

            USS Eisenhower            

            cigarette

            mid-America

6. He said he was neither a Communist nor a member of the Communist Party.

7. After her surgery, she had to wear a pacemaker.

8. “What a harebrained scheme!” she exclaimed.

9. pre-empt, speedup (noun), 55 mph, hooky

10. The underworld, or Mafia, was responsible for the murder

3.6

1. The first rutabaga eating contest was canceled because of averse weather.

2. It’s not all right to drink an access of beer before going to the football game.

3. As Einstein said, all knowledge is relative.

4. The state Capitol of Louisiana is located at 3722 Dagwood Road.

5. The mayor refused to go along with the City Council vote. “I dissent,” he stated.

6. Madonna certainly has a flair for fashion; she always wears expensive outfits.

7. The bomb totally destroyed Sen. Kitsmoot’s birdcage.

8. My bright green Chevrolet, which is in the garage, needs a new transmission.

9. Knopke’s hilarious joke elicited laughter from the Midville City Council.

10. Jones lay on the floor waiting for the job interview to begin.

11. Horowitz, an ethics major, vowed never to compromise his principals.

12. At the end of the book report, Haynes sited the World Book as a source

Virginia

Prolific Fighting Irish will adjust to Hokies' tempo, Buzz Williams says

The Virginia Tech Hokies have had a rough start to their 2014-2015 men's basketball season. Looking to turn their season around, the Hokies are hoping to upset the Notre Dame Fighting Irish. This could be a big win for the Hokies considering the Irish are ranked a the eighth best team in the nation.

7-foot-2 basketball player Brendan Newton finds Faith Christian to be the proper fit

Faith Christian High School's 7'2" center, Brendan Newton, is listed as the tallest high school basketball player in Virginia. Newton's height has helped him catch the attention of a few college scouts. Considering he is only a 16-year-old sophomore, Newton has plenty of room to grow and achieve even greater heights. 

Roanoke man to serve 15 years after shooting near Carvins Cove

20-year-old man, Eddie Mullins II, will spend the next 15 years in prison because of an argument that was taken too far. This argument was taken too far at a house party in Roanoke, Virginia after Mullins began to shoot at others who were also at the party.